AidemMedia Group is comprised of 3 service divisions: Distribution Services

WHAT WE DO

AidemMedia Group is comprised of 3 service divisions: Distribution Services,  and Marketing & Promotions. All three divisions work in alignment to provide each of our partners with a solid customized solution that meets their business needs. Like our technology, we are always developing our comprehensive menu of music distribution, marketing and rights and services so that our label and artist partners will have the tools and resources they need to succeed today and tomorrow. See below to learn more.

DISTRIBUTION

OPERATIONS & PRODUCTION

Wondering how all of the music that AidemMedia Group distributes gets delivered to so many places in so many different formats? We have a team of digital operations and physical production experts managing our partner’s digital content and physical inventory to be set up, formatted and optimized properly, so your music reaches as many destinations as possible, in the most efficient and transparent way available.

SALES & MARKETING

Our dedicated sales & marketing team focuses on making sure your content receives maximum exposure by creating impactful campaigns and executing them via excellent direct relationships with hundreds of digital and physical outlets worldwide, including a wide variety of non-traditional accounts like Guitar Center and Urban Outfitters. Our global capabilities to manage physical products are stronger than ever since we’ve partnered up with Republic of Music for campaigns outside of N. America. We also keep our labels and artists informed through regular updates on retailer best practices and industry know-how, so you stay primed for success in today’s dynamic music industry.

TECHNOLOGY

AidemMedia Group is heavily invested and committed to providing the most transparent technology tools and services to give our partners the very best in customized sales analytics as well as a top-notch, end-to-end royalty processing and reporting system. We have always invested in technology first and we continually develop our proprietary system to offer more features that suit the day-to-day business needs of our partners.

VIDEO

In addition to our comprehensive YouTube services described below, AidemMediaGroup  works with you to deliver music videos to a vast network of streaming and download retailers including VEVO, Muzu and Vidzone. Our direct partnerships have secured hundreds of features and premieres for our partners.

YOUTUBE

AidemMediaGroup has a direct relationship with YouTube that allows for our labels to have access to partner-only account features. We are a top 10 music account partner with several hundred channels & millions of subscribers.

YouTube and Vevo has quickly become a major source of streaming revenue for many of our partners. handles channel onboarding, the monetization process, as well as helping each of our partners to understand and properly utilize all of the available account features including: premium music video claims, advanced channel and video analytics, and channel optimization.

Our experienced, “YouTube Certified” team will work with you on customized solutions for each project, and manage your Content ID (YouTube’s proprietary software that claims copyrighted material in user uploaded material). We handle the entire process for you, from managing daily claiming tasks all the way through complicated rights management issues.

ARTIST SERVICES

AidemMediaGroup offers project-based service for established artists tired of the traditional route, and emerging artists who want control. We provide dedicated teams in Los Angeles and London to manage your global campaigns. Our services will allow you the freedom to focus on creating great music & engaging with your fans:

PROJECT MANAGEMENT

Marketing, timeline, budgets, distribution, hired teams, advertising, pre-order retail, brand integration and more

PROMOTION

Build radio, video promotion plan & budget, hire teams manage efforts and drive ads

SYNC LICENSING

Placements include TV, Film, Trailer, Commercial, Game, Apps and much more

MARKETING

Oversee or assist with social networks, online marketing, brand integration, technology, tour marketing & development

PUBLICITY

Work with a wide variety of external PR companies & find the best match for each campaign

DISTRIBUTION

Because AidemMediaGroup  sits within the larger the  distribution company, projects are marketed & sold from within the same organization, from start to finish

RIGHTS SERVICES

MUSIC PUBLISHING

AidemMediaGroup is one of the leading independent publisher in the world. Directly affiliated with most societies around the world, a roster of world class artists and producers, along with one of the best creative teams in the world, we retain our boutique feeling while offering a global footprint. In true AidemMediaGroup fashion, we also offer the most advanced online publishing platform. 

NEIGHBORING RIGHTS

Our Neighboring Rights team works directly with all major societies worldwide on behalf of over 5,000 clients. We provide seamless integration with the major distribution platform to optimize income tracking territory-by-territory. Contact us  to learn more.

How to attract the attention of a record label

If you are a singer songwriter or even a musician, one of your main dream is to sign a record deal with a record company  independent or major to make the world listen to and buy your music . But do you really know what is a Record Company, and what they do as business??.

Before you approach a record label you must understand how a Record label is working as ” Business”  in the wordsRecord label you have ” Record” and ” Label” , the word ” Record ” mean the recording of a music and voice of an artist, and ” Label” is the name of the company.

Sony , Emi, Warner, Universal are Record Labels (but Major because they are big corporations).

So what is the business of a record label ? :

1. Sign and invest in Artists
2.  Market, promote Music and Artists
3. Sell music and live performance

Those are the main points I am going to emphasize on.

**You have independent and major record label.

Independent Record label mean that they do not depend on the Major labels to do business they do it themselves.

An single artist on its own can register himself/herself as a “record label” but that does not mean he/she has all the time the finance, the connection (contacts) and structure to  Market, Promote on the national basis .

So if you want to be part of your friend record label that mean you will be an artist signed on the name of your friend’ company (label) and your friend will use what he/she has most of the time (internet) or whatever connection  he/she may have  to market and promote and  sell music online and then together you can approach established record label to go to an higher level and try to have a record deal.

The major label are big corporations which have the networking (contact) and finance to market and promote an artist on a national or internaltional basis. They can invest higher amount on an artist in this case they are considerated as  investors (bank) which give the artist a loan that the artists will take back from sell and everything your music and name can sell..

The Business of the Record Label

• Sign An Artist = Invest Money in an Artist.

When a record label sign an artist is not only to give the artist a document (contract to sign) but the artist become a project  for the record label: an financial Investment and asset (that can make them make money) They own your music master (copyright) or everything they pay for except if you have purchased yourself.

An Financial Investment means in simple words, they will spend money for your recording, promotion, marketing to make you sell  your music and you as ‘’Artist’’. An Financial investment is also a risk for a record label if they sign an new artist they want to recoup what they had invested.

If a Record label decide to invest money in an artist is because they can see your potential as an ‘’Artist’’ but the most important they can see that you can sell and there is a market there for you as an ” Artist”or  they can create a concept with you (a product) to enter this market or you reply to a demand in an existing music market.

 Investing in music is the core mission of record companies,” says [IFPI] boss John Kennedy. “No other party can lay claim to a comparable role in the music sector. No other party comes close to the levels of investment committed by record companies to developing, nurturing and promoting talent.” 

A record label is not here to make you enjoy yourself on the stage but they are there to make money with your music and you as an ”artist”. So be aware about this..So have a mind of businessman when you approach them.

**Relation between Record Label and Artists

When you ask artists what they think about record labels they always put down the records label because of what they have heard about artists’ bad experience but they do not make an effort to understand what a record business is and what to do when they approach them.

Understand the business is the key to understand how to approach a record label and deal with them.

**How to attract the Attention of A Record Label?

 Be prepared:

• Work your Artist Profile (image, lyrics, music, concept) read my post about this.
• Make a buzz with your music online and on live. (The record label must hear about your music and yourselves via radio, magazine, press, and more) Your Artist name and music must be everywhere online and present in your music genre local Market.
• Have a real fan base (read my post about this)

Make your proof:

• Do all you can to sell your music and keep the records (your sell online or physical or live music tickets)

 Do a Market Research

• Make a research about record labels and choice the ones you want to work with  (independent or major) and think about why you want to work with them ?
• Analysis how they market and promote their artist and what is the results in terms of sell.

Case Mr Chimpunk must he go to major or independent label?:

• Choose the record label which sign artists which does the same genre of music of your music or/and looking for original talents.
• If your music is special and original (out of the box)
• Make sure that there is something in you as ‘’ Artist’’ that will interest the record label. (sell and market opportunity ect) think business.
• Check how many artist they have signed in the month, year, in the past and who are they?
• Analysis how they promote and market their artist (marketing strategies and check the results in terms of sell.)

**Have  professional creative Promotions tools

• Your Myspace, website, blog, facebook ect.. Make them creative and in a way to sell them to the record label. (you are a product which must convince and impact those who listen to your music and read about you )
• Have a Strong Fan base (real fans who love your music not just pass buy)

**Remember you are a ‘’product’’ Sell Yourself!.

• Learn how to sell yourself and your music as a ” product”
• Your lyrics, yourself (personality),  your image all is a ”product” in itself.

Think Strategy:

• Ask yourself How to get to the music industry and be signed by a record label..do i have to choose the normal way (send music, cd) or by ways related to the music industry which lead to a record label for example Lady gaga start as a songwriters.

If A record label decide to sign you now you have to have a lawyer to read the contract (if you can afford it) or  someone who can help you to understand the contract and know about music business. Do not forget to know about Copyright and publishing business too.

© May 2015 by Michelle Galas / Groov'Music Marketing 

Attention Artist and Indie Labels

If your looking for a company with a proven track record for success and a strong platform. And you believe in your music and your craft and you want a distribution deal with a name you can trust AidemMediaGroup has partnered up with Orchard /Sony to offer the service you request must have budget

Contact me via Twitter @BigMikeMusic 

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